Influencer has sold her love, which includes one date, for R3.6million

If you don’t know about NFTs yet then you have been sleeping under a rock.

Non-fungible tokens are the latest, hottest trend and everybody wants one.

If you still have no idea what we’re talking about: an NFT is basically a fancy, technical way of saying that you own a collector’s item or a super rare, interesting, cool item, but it’s not in a physical form. Instead, it’s a digital piece.

You can read more about other NFTs here to get a better idea.

But for now, we return to the classic romantic fairytale of girl is influencer, girl sells “digital love” to boy, boy goes on one date with girl and they never talk again.

Marta Rental, or as she is better know @martirenti, is a Polish influencer who enjoys emphasising that who she is as a real-life person and the online persona are two different people.

To further prove her point, she had just sold the asset of “digital love”, which represents “Marti Renti’s” love instead of Marta’s own.

According to Business Insider, Marta says that “nothing on the internet is physical” but instead is just part of her previously mentioned online persona. Even on her website she says:

My name is Marti Renti. It’s not my ‘real’ name though, it’s the digital version of it, coming from the parallel world where the internet is my stage. 

She had already begun dabbling in the art of NFT when she came across Salvator Garau, an Italian artist, who had sold an invisible sculpture called “I Am”.

Since she has become the first person to “successfully” tokenise an emotion, she now has her eyes set on more and wants to delve even deeper into NFTs.

To Marta, it’s not about money, fame and making history but instead wanting to spread a message to women about empowerment and their autonomy.

Even though she did make quite a bit with her NFT being sold for R3.6million.

For me, selling digital love is empowering for women because we can love without compromising our freedom and individuality. Digital love is transactional, but so is marrying a man just because he is wealthy and stable, right? 

The buyer of her “love” will remain anonymous until the deal is through after which they will have one dinner date.

That’s not to say it could not lead to more! Although Marta is being very realistic and knows that there is a chance that the buyer could be a rich kid or woman.

Other than that she’s just looking for the right charity to donate to and then she’ll be continuing her master plan of digitising feelings.

Published By : East Coast Radio


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